A team of eclectic and talented people with a passion for communities, 13 Ways is in the ‘making communities great’ business. They believe that starting with the right attitude is the most important step towards municipal success.
As self-proclaimed “change agents”, 13 Ways needed to update their visual language to reflect their colourful internal culture and external diversification. Rebel Soul Creative was engaged to first develop and activate this new look through such marketing material as an expanded logo family and colour palette, social media support graphics, stationery, posters, bookmarks and book covers. The result of which is a look far more effective as a reflection of their authentic brand.